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Privacy Policy

Effective Date: 1st June 2025

ADNA Research Pte Ltd (“ADNA”, “we”, “our”, or “us”) is committed to protecting your privacy and safeguarding your personal data in accordance with the Personal Data Protection Act 2012 of Singapore (PDPA), the General Data Protection Regulation (GDPR), and other applicable data protection laws.

This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you interact with us through our website, surveys, panels, or any other engagement channels.

1. What Information We Collect

Depending on your interaction with us, we may collect the following types of personal data:

  • Identification data: Name, email address, contact number, job title, company name, country of residence.
  • Survey responses: Data you voluntarily provide as part of a research study.
  • Device data: IP address, browser type, operating system, location, language settings.
  • Usage data: Pages visited, time spent, and actions taken on our platforms.
  • Business data: If you are a client, we may collect billing, contracting, or project-specific data.

2. How We Collect Your Data

We collect personal data through:

  • Online surveys hosted on ADNA’s proprietary platforms
  • Our website and digital forms
  • Social media and digital advertising platforms (with consent)
  • Direct communication (email, calls, messages)
  • Third-party publisher and media partners with appropriate legal consent

3. How We Use Your Information

We use your information to:

  • Conduct market and user research
  • Deliver research reports to our clients in aggregated, anonymised form
  • Improve our survey experience and platform functionality
  • Customise content, targeting, and communication
  • Fulfill legal, regulatory, and contractual obligations

4. Sharing of Personal Data

We do not sell your data.

We may share your information with:

  • Our clients (in aggregated, non-identifiable format)
  • Service providers and processors (e.g., cloud providers, analytics vendors) under confidentiality obligations
  • Government or legal authorities if required by law

5. Data Security & Retention

We implement strict security protocols (e.g., encryption, access control) to protect your data from loss, misuse, or unauthorised access.

Your data is retained only for as long as necessary to fulfill the purposes stated or as required by applicable laws.

6. Your Rights

Depending on your jurisdiction, you may have rights to:

  • Access, correct, or delete your personal data
  • Withdraw consent at any time
  • Request data portability
  • Lodge a complaint with a data protection authority

To exercise your rights, please contact us at [Insert Data Protection Officer Email].

7. International Transfers

Where necessary, your data may be transferred outside your country of residence. We ensure appropriate safeguards are in place to protect your information during such transfers.

8. Cookies & Tracking

Our website uses cookies and similar technologies to improve functionality and understand usage. You can manage your cookie preferences via your browser settings.

9. Updates to this Policy

We may update this policy from time to time. Any changes will be posted on our website, and we encourage you to review this page periodically.

10. Contact Us

For any questions, concerns, or to exercise your data rights:

ADNA Research Pte Ltd

68 Circular Road #02-01 Singapore 049422

Email: hello@adna.global